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THE LATEST NEWS FROM MAGNUM,
OUR WORK AND OUR CLIENTS
>
The Rise of a Betterverse
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Flattening the Infodemic Curve, For Facts’ Sake.
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Not all winners from the Olympics have medals
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If marketing is supposed to be competitive, why do we play by the same rules?
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10 Years Late to the Party: The value of self-belief when breaking into a new industry.
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The Case Against Optimism
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It's World Blog Day
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Listen up! Why the best communicators are deep listeners
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Will ‘Deep Fake’ Bring About the End of Truth?
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Virtue Signalling: Is There a Middle Ground?
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SHUT UP AND WRITE!
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SOS: The News Cycle Edition
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A lesson in values - what we can learn from that ‘bombshell’ interview
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ON INTERNATIONAL WOMEN’S DAY, ARE WE FINALLY ABOUT TO SEE REAL CHANGE?
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The Facebook News Ban: a promising course correction or the end of news?
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Feeling lucky? Turns out, luck might be more of a practice than an accident
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How to survive the upcoming FB vs iOS war - four takeouts for businesses right now
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The news media bargaining code. The good, the bad and the hypocrisy.
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The Drugs Don't Work
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All Aboard the Brandwagon
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Millennial minimalism is on its way out
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Big Mac vs Big Jack: Finding meaning in the burger wars
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Respecting Your Audience in Brand Communications
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Bold but reliable. Daring but transparent. Creativity in 2020.
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The era of the cultureless brand. When will it end?
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The Social Dilemma: It's Time to Change Culture
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Mental Health Needs a Mask of Its Own
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LESS DOGMATIC PHLEGM, MORE SINCERITY. WELCOME TO A NEW ERA OF MARKETING
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Your Performance Marketing and Social teams should be social distancing – here’s why
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Are we all the same age now? Living in a post-demographic era
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BRAND COMMUNICATION IN CRISIS
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To Kanye or not Kanye, right now that’s the question we need to ask ourselves
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The ‘traditional’ office… gone forever?
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Performance marketing is changing… so let’s change with it
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Instagram is finally supporting influencers through monetisation
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Outspoken in a Time of Injustice
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What the Facebook News Feed update means for brands
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Content, the long and short of it
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What GDPR Means for Australian Businesses
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SxSW: The future is built on potential
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Do we really trust the algorithm? How Facebook’s latest updates will impact your campaign performance
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How do you solve a problem like COVID-19?
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How to be useful during COVID-19? Listen carefully and quickly.
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A good dose of good times.
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What does modern leadership look like?
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Breaking Out on TikTok: Why This is the Perfect Time to Add TikTok to Your Marketing Plan
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Charting Recovery: How to Overcome Analysis Paralysis
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Creative Without a Sense of Empathy Could Be a Brand’s Biggest Mistake.
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Will Brands Win with Price Alone in a Crisis?
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