Facebook Tests New Option to Share Events within Stories, New Link Sharing Process for Businesses – Wk03 2019

The new option will enable users to share events they’re interested in to their Story, where their connections will also be able to register interest for the same, right from the Story screen. A focus for Facebook in 2019 is adding new ways to better integrate different functionality into its live-streaming and Stories options to make them more engaging. [Read more]

Facebook says it will invest $300M in local news – Wk03 2019

Facebook plans to make a significant investment in local news over the next three years, with $300 million going to a variety of initiatives and organizations. [Read more]

YouTube Adds New Option to Swipe Right to View the Next Video – Wk03 2019

YouTube is rolling out a new option this week which will enable users to swipe left to skip to the next video, or swipe right to go back to the previous. The update, currently only for iOS, aligns with the broader industry shift towards the swipeable Stories format and is significant technical shift for the app. [Read more]

Facebook Adds New Option to Create Dynamic Ads in Multiple Languages – Wk03 2019

Facebook’s adding the capacity to create Dynamic Ads which can automatically translate to different languages depending on the viewing users’ preferences and region. This addition also enables businesses to upload additional language options for their product catalog. If the user viewing the ad is in a region which speaks that language, the ad will then default to the relevant language option. [Read more]