Monthly Archive: August 2018

The Government’s blanket ban on influencer marketing lifts the lid on the need for industry education

This month the government introduced a blanket ban of influencer marketing following public outcry when it was revealed that $600,000 of tax payer’s money had been invested into this channel. Nationally the industry response to the decision has consistently echoed the same sentiment, stressing the poor tactics around the influencers selected for the campaign under… View Article